Is there anything that compares to fresh fruit? Depending on the temperature where you reside, fresh fruit can spoil quickly. On occasion, refrigerating it can change the flavor. Purchasing fruit out of season is not always feasible and might be expensive. There is an alternative if you crave a certain fruit flavor for your favored dessert, but the season is not right. Yes, we are talking about fruit puree.
Tropical, citrus, exotic fruits from the Amazon, and berries make tasty fruit purees. Also, fruit puree has become increasingly widespread in the food and beverage industry because of its flavor, taste, and health benefits. Keep reading to discover what fruit puree is, its benefits, and the increasing demand and insights of the fruit puree market.
What is Fruit Puree?
A mashed mixture made from fresh berries or fruits is called fruit puree. It is created by mixing fresh or frozen fruits without adding additional sugar or preservatives to a smooth and unified texture. Fruit puree has many health advantages, including the fact that it is a great source of minerals, vitamins, and antioxidants, all of which are vital for overall health. Fruit puree’s high fiber content aids in regulating digestion and enhancing gut health.
Uses of Puree
Fruit puree is an appealing alternative for producers trying to create new and inventive products because it is a versatile ingredient in various food and beverage items. It can be used in various dishes, including marinades, sauces, baked products, juices, and smoothies. Additionally, natural ingredients like fruit puree can help food and beverage businesses sell their goods since it enables them to present them as healthier and more natural substitutes for conventional processed foods.
The Important Stats
The global fruit puree market was valued at USD 4.74 billion in 2022 and is expected to grow to USD 8.69 billion at a CAGR of 6.3% during the forecast period of 2032.
What is Increasing the Demand for Fruit Puree?
The fruit puree market demand has increased recently due to the growing need for low-sugar and sugar-free goods. As customers become more concerned with their health, they search for sugar substitutes for foods and beverages. Food and beverage producers are now using natural and artificial sweeteners derived from fruits as a healthier alternative to sugar. Without the additional calories and other health hazards of sugar, these sweeteners deliver the same level of sweetness. Additionally, fruit-based sweeteners are frequently promoted as natural and nutritious, which appeals to health-conscious consumers.
Furthermore, fruits are used in many food and beverage products as natural flavoring and coloring. They are a rich source of natural flavor and color, and there has been an increase in the demand for natural ingredients in recent years. Without the use of artificial ingredients, many food and beverage businesses use fruits to improve the taste and appearance of their goods. Low-sugar and sugar-free goods have become increasingly popular, and this tendency is particularly pronounced in the beverage and confectionery industries.
Which Region is Dominating the Market?
The growth of the fruit puree market in Asia Pacific is mainly due to the existence of a massive young population with high disposable earnings, a huge exploited market, and the developing food and beverage business.
Additionally, fruit purees are a widely used ingredient in producing healthful snacks like candy, gummies, yogurt, and snack bars. They can aid in extending the shelf life of prepared snacks and are thought to be healthful because of their naturally occurring vitamins, sugars, and fiber.
Take Home Message
Fruit puree market demand is projected to increase in the next years due to the expanding usage of fruit puree in a number of food processing industries, including bread, beverages, smoothies, confectionary, infant meals, dairy, and frozen goods. So, whisk some puree into your everyday recipes. It can add an advantage to any bland meal. Let’s freeze, bake, play, and cook with fruit purees!