Most of us were asked to sketch our family tree at least once when we were in school, most likely in elementary school. If we had drawn a tree back then, it would have been tiny, with our grandparents, parents, and siblings all represented. Now, please take a moment to visualize what a family tree that transits generations upon generations would look like and how much time and study they need before they’re finalized.
Well, whether you are outlining a simple family tree or analyzing your ancestors in order to construct an extensive one, you are engaging in some genealogy. But what exactly is genealogy? In this blog, let’s understand what genealogy is, genealogy products & services market insights, and know about the prominent players operating in the industry. Let’s dive in!
What is Genealogy?
To put it simply, genealogy is the study of lineages and family lines. The foundation of genealogy is the extraction of personal and crucial information from many sorts of records, which is then arranged to clarify patterns of relationships. It entails the investigation, finding, and validation of many critical pieces of information, including birthplaces, names, marriages, birth dates, and deaths.
The global genealogy products & services market was valued at USD 3.50 billion in 2022 and is expected to grow to USD 10.13 billion at a CAGR of 11.2% during the forecast period of 2032.
Top 5 Market’s Key Players
Let’s have a look at the top 5 genealogy products & services market key players operating in the industry:
#1 23 and Me
Located in South San Francisco, California, 23 and Me Holding Co. is a publicly traded personal genomics and biotechnology company. It is best known for offering a direct-to-consumer genetic testing service wherein clients submit a saliva sample for analysis in a laboratory setting using single nucleotide polymorphism genotyping, which produces reports about the client’s genetic makeup and ancestry pertaining to health-related subjects.
American genealogical firm Ancestry.com LLC is situated in Lehi, Utah. Operating a network of genealogical, historical records, and associated genetic genealogy websites, it is the world’s largest for-profit genealogy company.
#3 CK Life Sciences International Holdings Inc.
A division of CK Hutchison Holdings is CK Life Sciences International (Holdings) Inc., also known as CK Life Sciences. It works on biotechnology product development, commercialization, marketing, and sales. It was founded in 2000 and went public via the Growth Enterprise Market on the Hong Kong Stock Exchange in 2002.
DC Thomson, a British firm, has controlled Findmypast, an online genealogy service located in the United Kingdom, since 2007. It is one of the top genealogy products & services market key players. Billion searchable records of historical, directory, and census data are available on the internet. It all began in 1965 when a group of genealogists called “Title Research” was established.
#5 Living DNA
With offices in the UK, the USA, and Denmark, Living DNA is a UK-based firm that specializes in DNA testing and analysis. David and Hannah Morden-Nicholson, a husband and wife team, along with Tricia Nicholson, co-founded Living DNA in Frome, Somerset, England, in 2016. It’s among the most well-known DNA testing services available globally. The business carries out autosomal, Y-chromosome, and mitochrondrial DNA analyses.
The genealogy products & services market is extremely fragmented, and a number of the industry’s top companies are concentrating heavily on diversifying their product lines in order to increase their potential for profit and broaden their company’s reach internationally. In order to reach a larger client base worldwide, major product and service providers are also concentrating on a number of company expansion techniques like alliances, partnerships, acquisitions, and mergers.